Brand Styling & Template-based Logo

A pediatric speech and language therapist was stepping into self-employment and needed a brand and website that felt professional, but didn’t blow the budget.

We started with a Canva logo template and carefully customized it, swapping in a new color palette, thoughtful icon choices, and curated stock images. The result is a visual identity that feels warm, approachable, and totally hers, without looking templated.

Then we took her DIY Squarespace site and gave it a gentle polish, refining the layout, copy, and visuals so everything felt cohesive, clear, and ready for clients. It’s a beautiful example of doing more with less, and meeting the moment with confidence.